After unsuccessfully rolling out a new logo, the Gap has reverted back to their old design, read more here. I think it's pretty obvious that this may have been a publicity tactic to drive traffic to their website, stores, etc. Makes me wonder if this is an annual ploy, remembering the controversial "Happy Whateveryouwannakah" ad from last year. I'd say boycott Gap for being sneaky, but I'd be a hypocrite as I'm currently wearing a pair of their comfy khakis.
Oct 12, 2010
Sneaky-pants
After unsuccessfully rolling out a new logo, the Gap has reverted back to their old design, read more here. I think it's pretty obvious that this may have been a publicity tactic to drive traffic to their website, stores, etc. Makes me wonder if this is an annual ploy, remembering the controversial "Happy Whateveryouwannakah" ad from last year. I'd say boycott Gap for being sneaky, but I'd be a hypocrite as I'm currently wearing a pair of their comfy khakis.